To avoid exploitation, the most effective awareness campaigns operate on a framework of "nothing about us without us."
Only share stories from survivors who have reached a stage of healing where they feel empowered, rather than vulnerable or in active crisis.
Survivors should always have control over how their story is used and where it is shared.
Survivor stories and awareness campaigns are the heart and soul of advocacy movement across the globe. Together, they transform private pain into public action, breaking down stigmas and driving systemic change.
Using established story arcs helps the audience connect emotionally and remember the message.
: Prioritizing the well-being of the survivor by ensuring they have full control over how their story is told and used. Targeted Messaging : Crafting the story to resonate with a specific audience