Whether you're behind the lens, the sewing machine, or the mood board—your perspective belongs here. RAI’s Open Fashion platform is built for fresh eyes and bold ideas.

Showcasing everything from luxury silks and wool to sustainable "green" fabrics.

"Unlock the World of Fashion and Style with Rai"

Click the "CC" icon and select your language. RAI uses AI-powered real-time translation for live events—a technological leap for fashion broadcasting.

You might ask: How does RAI afford this? Since it is a public service broadcaster funded by an annual television license fee (Canone RAI), the organization has no pressure to maximize ad revenue or subscriptions. This freedom allows them to produce loss-leader content that benefits the entire Italian fashion ecosystem.