Cenacme
Marketing in Brazil has noticed the power of CenaCme. However, it is a double-edged sword. Because CenaCme is inherently ironic and anti-corporate, brands that try too hard face the wrath of "Tio do Twitter" (the angry uncle of Twitter).
Why does "dinner" always feel like a compromise? Between the planning, the prep, and the cleanup, the joy is often lost in the chaos. CenaCme