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How Yahoo is Redefining Digital Relationships and Romantic Storylines
Perhaps most surprising: Yahoo’s ad partners are thrilled. Major CPG brands (think chocolate, flowers, jewelry) are paying a premium to insert "romance-relevant" product placements within storylines. A character’s breakup text is followed by a sponsored link for self-care candles. A first kiss scene triggers an ad for premium tea. It’s subtle, contextual, and effective. www sexy video yahoo com updated